Research and Insights
Across the field, we curate independent research on the loss of local news, solutions to the local news crisis, the growth of nonprofit local news, and the impact of local news on the communities it serves.
Local news research
A body of independent research conducted in recent years on the crisis in local news, solutions and emerging trends.
Local News Research Hub
The Evolving News Landscape: Comparing Media Habits and Trust Between Teens and Adults
The State of Local News
Confronting the Future of Local News
Local Journalist Index 2025
Universities are mapping where local news outlets are still thriving — and where gaps persist
Americans’ Changing Relationship With Local News
Additional research
Original case studies and insights
Our team shares thought leadership and research, rooted in real case studies and learnings from our portfolio. Here is a sampling:
We read thousands of articles by local news outlets across the country. Here’s what we learned.
Learn how AJP-supported efforts are identifying and addressing information gaps across the country.
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Research in action: How newsrooms can use AI to integrate “Words That Work” into their strategy
By combining the “Words That Work” message frames with generative AI, newsrooms can bridge proven communication research and everyday workflows.
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CASE STUDY
How Montana Free Press found revenue growth hiding in plain sight
In Montana, growing reader revenue didn't require expensive new campaigns or additional staff. It took a closer look at the supporters Montana Free Press already had, and a commitment to smarter segmentation, organizational alignment and donor engagement. Here's how they grew reader revenue by 22% in one year, and what other newsrooms can learn from it.